the Social media Essentials

Every business starts somewhere, and in today’s world, that starting point is online. It’s where your customers are, where decisions are made, and where your brand’s story can truly come to life. But building an effective online presence isn’t as simple as creating an Instagram profile or occasionally posting on Facebook. It requires consistency, strategy, and visuals that capture attention.

This is where many businesses struggle. Without a clear plan, social media can become a source of stress rather than success. You know you should post regularly, but coming up with ideas, finding the time to create content, and ensuring it all aligns with your brand can feel overwhelming. Add in the need for professional visuals and engaging captions, and it’s easy to see why social media often falls to the bottom of your to-do list.

The Essentials Package is designed to solve this problem. It provides you with the tools, strategy, and support you need to stay visible and relevant without overcomplicating the process. Think of it as your social media safety net—a foundation that keeps your business consistent, professional, and connected with your audience.

The Essentials Package is your business’s ultimate starter kit for creating a polished and consistent online presence. Whether you’re just starting out or looking to take your current social media efforts to the next level, this package offers everything you need to build a strong foundation.

We focus on simplifying the process for you. From professional photo and video shoots to expertly crafted posts and stories, we handle the details so you can focus on what you do best—running your business. You’ll never have to worry about what to post or how to engage your audience again because we’ve got it all covered.

With the Essentials Package, you’re not just getting content—you’re getting a partner in your online success.

1. A Content Shoot (Up to 2 Hours)

Your visuals are the face of your business online, and we ensure they’re nothing short of stunning. Whether it’s behind-the-scenes shots of your team, product photography, or showcasing your services in action, our professional content shoot brings your business to life. With up to two hours dedicated to capturing your unique story, you’ll have a gallery of high-quality images and videos to use across all your platforms.

2. Two Monthly Reels / TikToks

Video content is the king of engagement, and we make sure your business is part of the trend. With two professionally crafted Reels or TikToks each month, you’ll captivate your audience and stay ahead of the competition. These videos aren’t just eye-catching—they’re designed to tell your story in a way that resonates with your followers.

3. Three Weekly Posts (12 Total Per Month Across FB & IG)

Consistency is key to staying visible, and our team ensures you’re posting regularly on the platforms that matter most. Each post is carefully planned, written, and designed to reflect your brand’s voice and values, so your audience feels connected to your business.

4. Ten Stories Each Month

Stories are one of the fastest-growing features on social media, and they’re perfect for quick, engaging updates. From highlighting promotions to giving behind-the-scenes glimpses, we’ll create ten stories every month to keep your followers engaged and coming back for more.

5. Online Gallery Access

Need your visuals for your website, marketing materials, or presentations? You’ll have easy access to your entire content library, allowing you to use your professional photos and videos wherever they’re needed.

6. Social Media Management (FB, IG, TikTok)

Managing social media can be a time-consuming task. That’s why we handle the day-to-day responsibilities for you. From scheduling posts to engaging with your audience, we ensure your social platforms are active and effective, freeing up your time to focus on other areas of your business.

7. Online Info Audit

Your online presence is more than just social media. We’ll make sure your Google My Business profile, website links, and other key online information are accurate and optimized, helping potential customers find and trust your business.

1. Save Time

Social media management is more than just posting pretty pictures. It requires planning, creativity, and consistent effort—all of which take time. With the Essentials Package, you can reclaim your schedule while we handle the hard work for you.

2. Look Professional

First impressions matter, and in today’s digital world, your social media platforms are often the first place potential customers look. The Essentials Package ensures your business stands out with high-quality visuals and professional messaging.



3. Stay Visible

Social media moves fast. Without consistent content, it’s easy to be forgotten. This package keeps your business top-of-mind with regular posts, stories, and videos that engage your audience.

4. Keep it Simple

You don’t need to be a marketing expert to have a strong online presence. With the Essentials Package, we take care of the strategy, planning, and execution so you can focus on running your business.

Small Businesses:

 If you’re just starting out or looking to establish your online presence, this package provides the foundation you need.

Busy Owners:

Running a business takes enough of your time. Let us handle your social media while you focus on what you do best.

Brands on a Budget:

Get professional results without the high costs of a full-time marketing team.

“The Essentials Package took the stress out of social media for us. Now we can focus on running our business!” -Josh Casey- Owner, Casey Electrical Service

“The Reels they made for us are incredible—they’ve helped us connect with a whole new audience.”- Ryan Buchanan, Owner, Hot Taco

“I can’t believe how much time I’ve saved by letting Allora Media handle everything.”- Kendall Hils, Owner, California Dreamin' Tanning Salon

At Allora Media, we know your business is more than just a brand—it’s your passion. That’s why we take the time to understand your story and create custom content that reflects your unique identity. Unlike other agencies that rely on generic templates or stock photos, we focus on authenticity and quality, ensuring every post, photo, and video aligns with your vision.

We believe that building an online presence should be an exciting journey, not a stressful task. With the Essentials Package, we’re here to make that journey simple, effective, and rewarding.